Carlsberg Sweden is the Swedish subsidiary of the Carlsberg Group, one of the world's leading brewery groups with roots going back to 1847 when J.C. Jacobsen founded the original Carlsberg Brewery in Copenhagen, Denmark. Operating under the Swedish entity Carlsberg Sverige AB, the company has built a strong presence in the Scandinavian beer market over the decades, distributing and producing a wide range of beers for Swedish consumers. The portfolio of Carlsberg Sweden spans a broad spectrum of beer styles, from classic lagers to specialty and craft-inspired brews. One of the company's notable milestones came in 2006, when Carlsberg Sweden launched its first alcohol-free beer. Since then, the brand has become a dominant force in the Swedish alcohol-free beer segment, with more than every second alcohol-free beer sold in Sweden now coming from Carlsberg — offering no fewer than 16 different alcohol-free options to consumers. Carlsberg Sweden has also demonstrated a commitment to innovation and collaboration within the brewing world. The company partnered with Brooklyn Brewery and a group of private investors in a notable project to install brewing vessels at Stockholm's Carnegie Brewery, signalling an interest in supporting craft and local brewing culture alongside its mainstream portfolio.