BrewDog was founded in 2007 in Scotland by James Watt and Martin Dickie, starting out as a small craft brewery with a mission to challenge the dominance of bland, mass-produced beer. What began as a two-man operation in Fraserburgh quickly grew into one of the largest and most recognisable craft beer brands in the United Kingdom, fuelled by a rebellious "punk" identity and a relentless drive to push brewing boundaries. In 2025, Tilray Brands acquired BrewDog for $44 million, marking a new chapter in the brewery's history. BrewDog built its reputation on a bold and diverse portfolio of craft beers, spanning hoppy IPAs, smooth lagers, and rich stouts. The brewery is known for its innovative approach to brewing, constantly experimenting with hop varieties, fermentation techniques, and flavour profiles. Their range caters to both casual drinkers and dedicated craft beer enthusiasts, with something for every palate. The flagship beer, Punk IPA, remains the cornerstone of the BrewDog portfolio and one of the most iconic craft beers in the UK. Bold, hoppy, and unapologetically modern, it put BrewDog on the map and continues to define the brand's identity. BrewDog has also expanded beyond the brewery with a network of bars and taprooms across the globe, bringing their craft beer experience to fans worldwide.