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Cerveza Cristal is a Chilean pilsner brewed since 1977 by CCU, South America's largest brewery. It presents a bright golden colour with a fine white head and straightforward appeal. The flavour profile is light and refreshing: subtle malt sweetness, grainy character, and a touch of corn create a smooth, approachable base. Hop bitterness is soft and restrained, finishing clean and short. Cristal is built for everyday refreshment rather than complexity—a reliable, easy-drinking lager that suits warm climates and casual occasions. It accounts for roughly 60% of CCU's sales and is exported across the Americas.