100 Watt Allure is a hoppy American Pale Ale from 100 Watt Brewery, housed in the former Schellens textile factory in central Eindhoven. Fruity notes blend seamlessly with pronounced hop character and malt aromas, creating a fresh, lightly bitter profile. The hazy, golden appearance topped with a creamy white head invites a crisp, engaging drinking experience.

Born from a merger of Eijkenrode Bier, Brasserie Bours and dedicated volunteers, 100 Watt Brewery has occupied this monumental waterside building since 2014. Allure represents the brewery's commitment to diverse, well-crafted beers that balance fruit-forward esters with assertive hop presence.